About The IRG Diagnostic

Background

We INCREASINGLY live in a world characterized by an imbalance among key democratic constituencies:

  1. Governments

  2. Media

  3. Non-Government Organizations (NGOs)

  4. Corporations

Public impression of competence and influence, and the respect it engenders, has tilted in favor of corporations.

Influence, Relevance, and Growth (IRG) offers CEOs a proven methodology to analyze, reveal, and capture their full market capitalization value, especially the drivers of intangible value that have historically remained locked within operations.

Key Scenarios IRG Helps CEOs Address:

Scenario 1

Strong business. Discounted story.

A company can have solid operations and strong fundamentals while still being under-recognized by the market.
How IRG Helps

Find the dimensions suppressing value.

IRG helps CEOs identify which dimensions are holding back recognition and valuation — often media power, thought leadership, or industry power.

Scenario 2

Innovation is real. Adoption is fragile.

Breakthrough innovation does not automatically create value if it is misunderstood, mistrusted, or poorly translated into public and policy narratives.
How IRG Helps

See whether innovation is truly landing.

IRG helps CEOs assess whether real innovation is being understood, defended, and made adoptable by the stakeholders who shape markets.

Scenario 3

High scrutiny. Weak narrative.

In sectors facing regulation, activism, or rapid public scrutiny, technical competence alone is not enough.
How IRG Helps

Move from reactive defense to value protection.

IRG helps CEOs protect enterprise value before the next policy, narrative, or stakeholder shock turns scrutiny into strategic drag.

The New CEO Normal:

76%

of CEOs are expected to inform policy on jobs and the economy.


81%

of CEOs are expected to be personally visible when discussing public policy with external stakeholders or work their company has done to benefit society.


56%

of people believe that capitalism today does more harm than good in the world.

Edelman Trust Barometer

IRG is an AI-driven diagnostic tool based on over 25 years of research and best practices from what drives an organization’s ability to reveal, forecast, and capture its full market value.

Classic

Traditional Dimensions of Business Success

The foundational dimensions that shape trust, credibility, operational strength, and performance inside the enterprise and across its core sector.

Modern

Modern Dimensions of Future Power

The emerging dimensions that shape relevance, influence, adoption, resilience, and broader intangible power beyond traditional business performance alone.

01

Company Governance

Assesses governance quality, management effectiveness, board fit, organizational structure, and the evaluation systems guiding leadership performance and accountability.

06

Industry Power

Assesses the Corporation’s ability to influence the terms of debate across domestic, regional, and global arenas beyond its immediate sector.

02

Industry Leadership

Assesses the company’s standing, influence, and visible impact within its own sector, including how strongly it shapes direction inside the category.

07

Innovation Excellence

Assesses the role of the company as a credible global innovator and the strength of its reputation for advancing the future of the industry.

03

Financial Influence

Assesses the financial strength of the enterprise, including signals of stability, performance, resilience, and the power of its economic position.

08

World Citizenship

Assesses leadership in national and international forums, contribution to wider societal progress, and the company’s value as a sought-after partner.

04

Social Responsibility / Diversity / Sustainability

Assesses how the organization supports these priorities internally and externally through strategy, policies, commitments, and visible action across stakeholders.

09

Media Strength

Assesses the ability to communicate opportunities, risks, and industry vision clearly while engaging stakeholders and decision makers around AI and growth.

05

Human Capital

Measures employer attractiveness, talent development, workforce readiness, and the company’s ability to attract and prepare people in an AI-shaped future.

10

Thought Leadership

Assesses the company’s ability to contribute meaningful best practices and perspectives, and to ensure external stakeholders recognize that leadership.

The 10 Dimensions of IRG:

From the Founder:

INFLUENCE, RELEVANCE AND GROWTH FOR A CHANGING WORLD

HOW TO SURVIVE & THRIVE WITH IRG™ BEYOND ESG

Governments struggle to respond to the needs of the people. The media have lost their traditional equidistance. The public trusts corporations the most, putting pressure on them to proactively engage.

The IRG’s 10 quantitative parameters offer corporations a new operating model to adapt to a societal context in which policymakers need to be continuously and deeply informed about complex, technologically intensive, and ethically charged issues.

This book is designed to help CEOs and top management align their companies for a more realistic perspective of society and how the corporate world can compensate for the overshadowing primacy of politics.

TEAM

Fernando Napolitano

Founder & CEO

Previously: Senior Partner and Managing Director of Booz Allen Hamilton in Italy. Served on the board of ENEL (utility), Media For Europe (Media) and Albany Molecular Research (Pharma).

He is co-author of “Megacommunity” (2008) and ”IRG: How to survive and thrive in a post ESG world” (2023). A former Italy’s National team water polo player, he was European Champion in 1984.

Jeremy Tucker

Director of Communications

Jeremy is a director of strategic brand positioning and communications, and specializes in business-strategy-based corporate brand development, helping organizations architect strategies to grow their brand internally + externally.

Jeremy is an international speaker and author on the future of brand building and brand innovation, and a strategy consulting firm founder.

Jeffrey Libshutz

Senior Advisor

Jeffrey Libshutz has been advising and investing in companies for over 25 years.  He is currently Managing Partner of ArmaVir Partners LLC, a private equity firm which makes direct equity investments in small-to-mid-sized operating companies. As part of ArmaVir, he also co-founded Simple Broadband LLC, a telecommunications-focused investment company which is working to expand fiber optic network coverage to underserved regions across the United States. 

Jeffrey has a BS in Engineering from Cornell and an MBA from Wharton.  Mr. Libshutz is currently a member of the advisory council for the Herbert F. Johnson Museum of Art at Cornell University and a member of the advisory council for the School of Operations Research and Information Engineering at Cornell University.

Contact us to schedule a discovery session to see how much hidden value is waiting to be unlocked for your organization.